AG9 | MASTER Series | OLED | 4K Ultra HD | High Dynamic Range (HDR) | Smart TV (Android TV)
OLED delivers unprecedented black, contrast and colour
Picture Processor X1™ Ultimate for unparalleled realism
Multi-dimensional sound from the screen with Acoustic Surface Audio+™
Find entertainment by voice with Android TV™
Discover the flagship Sony BRAVIA OLED AG9, part of the Sony Master Series. It combines the deep blacks of Sony’s OLED screen with Pixel Contrast Booster, the X1 Ultimate processor, and Acoustic Surface Audio+ which uses the screen itself as the speaker for exceptionally accurate sound. A super sleek OLED panel, pin-sharp 4K UHD resolution, and a glorious HDR colour-scape are boosted by Sony`s TRILUMINOS display and MotionFlow XR processing. The Android platform opens up a wealth of online content, you can control it by voice with the Google Assistant, and its minimalist design is supremely elegant.
4K OLED Screen
The Organic LED display doesn`t have a backlight, meaning that each pixel is self-illuminating. Every speck of light controls its own luminescence for true depth and colour gradation. With 8 million of these pixels, this 4K OLED set produces impeccably deep blacks, whiter whites, and scintillating colours. And all within a blur-free image that looks just as stunning from any angle.
HDR with Dolby Vision
HDR deepens your view and shows shades previously unseen in home entertainment. Expanding light, dark and every colour in between to extraordinary new levels, this model`s picture gets closer to real life. This set supports multiple HDR formats including Dolby Vision.
4K Ultra High Definition
This 77” screen has four times the number of pixels than 1080p HD TVs, delivering stunning realism, natural motion and incredible detail.
Acoustic Surface Audio+: A genuine innovation, two specially-designed actuators in the back panel utilise the entire screen as an acoustic surface. The screen is the speaker. Sounds emanate accurately from their point of origin within the image and two integrated subwoofers deliver powerful bass, enabling the sleekest design and harmonising sound and visuals.
X1 Ultimate Picture Processor: Powering the display is Sony`s X1 Ultimate processor which intelligently enhances brightness, detail and colour.
Pixel Contrast Booster: Enhanced colour contrast in high luminance. Everything you watch comes to life with fine detail and vivid colour.
Motionflow XR: By analysing and inserting extra frames, even the fastest sequences are beautifully smooth and sharp. Revel in every detail of fast action movies or the thrilling spectacle of live sport.
TRILUMINOS Display: Expands the colour range beyond conventional LED displays for a richer, more lustrous image.
4K X-Reality Pro: Upscales non-4K content to reveal extra detail. It analyses every pixel and improves contrast, colour and sharpness for increased clarity.
Super-Smart Android Platform
Developed by Google, you`ll be able to enjoy seamless entertainment, intelligent search and the latest apps from the likes of Netflix, Amazon Prime Video, Youtube and Google Play.* This TV features a special Netflix Calibrated Mode for studio quality content, and it’s also compatible with Alexa devices. Apple Airplay and HomeKit compatibility is also supported (may require a future firmware update).
Android TV with Google Assistant
With the Google Assistant built-in, you can use your voice to find your favourite programmes, apps, videos or music, as well as search for information and more. You can also control connected smart devices in your home (smart device control depends on compatibility). Chromecast built-in casts your videos, photos and apps to the TV straight from your smartphone or tablet (Android or iOS) via Wi-Fi. There are also hundreds of apps and games available for you to explore in the Google Play store.
In addition to a wealth of online entertainment, this set comes with built-in YouView. The seven day scroll back TV guide brings together catch up TV from across BBC iPlayer, ITV Hub, All 4 and My5**. You can also enjoy over 70 live TV channels and radio stations for free, such as BBC 1 + 2, ITV, Channel 4, E4, Channel 5, 5 USA, ITV 2 and Dave.
Minimalist design and the lack of conventional speakers keeps you focused on the picture. A super-slim bezel maximises the viewing area, and cables are neatly hidden from view.
|Tech Specifications||Accessories Included
Voice Remote Control, Batteries, Manual
Dolby Audio (Dolby Digital, Dolby Digital Plus)
H99.6 x W172.1 x D4.9cm
Dimensions With Stand
H100.1 x W172.1 x D30.2cm
Freesat built in
Yes - Built-in Wi-Fi
Number of tuners
H112.6 x W185.1 x D20.7cm
4K Ultra HD
4 x HDMI, 3 x USB, 1 x Digital Audio, 1 x Composite, 1 x Ethernet
Power Consumption - Annual
Power Consumption - On Mode
Power Consumption - Stand By
3840 x 2160 pixels
Table Top Stand
VESA Wall Mount Dimensions
300mm x 300mm
Viewing angle (horizontal / vertical)
Visible Screen Size (measured diagonally)
With stand: 39.7kg. Without stand: 35.3kg
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Finance Calculation for your - order
I would like to pay a deposit of -
I would like to pay over months, with the first payment deferred for months
|Interest bearing 24 (19.90000000% APR Representative for 24 months)|
|Interest bearing 36 (19.90000000% APR Representative for 36 months)|
|Interest bearing 48 (19.90000000% APR Representative for 48 months)|
|Buy Now Pay Later 6 (29.80000000% APR Representative for 48 months)|
|Buy Now Pay Later 10 (29.80000000% APR Representative for 48 months)|
|Buy Now Pay Later 12 (29.80000000% APR Representative for 48 months)|
|10 Monthly payments of||-|
|10% APR (representative)|
|Total Amount Payable||-|
Total Amount Payable Includes Deposit Amount.
Representative example: Cash price £1000, Deposit £100, Loan amount £900, 29.8% APR representative, Interest rate 21.37% fixed, 48 monthly repayments of £38.78, Total term of loan agreement 48 months with the first payment deferred for 12 months, Total charge for credit £961.44, Total amount payable £1961.44, £29 early settlement fee fue on all buy now pay later options
The figures shown are an illustration based on the cost of goods. Final details including shipping and discounts where applicable will be displayed on the checkout page.
Credit is provided by Hitachi Personal Finance, a division of Hitachi Capital (UK) PLC authorised and regulated by the Financial Conduct Authority.
James Smith and Son Trading as Smiths TV acts as a credit broker and is authorised and regulated by the Financial Conduct Authority.
IMPORTANT: Hitachi Personal Finance rounds down the monthly payments, which may result in your total amount payable being less than the total cash price.